Mission Abundance was set in motion in 2016 with a single act of kindness: a vision to help vulnerable children. That vision led Georgie, Bruce, and their 10-year-old daughter to the Kokoda Track in Papua New Guinea, where they sought to raise awareness of the vast inequalities many children face every day. The historic 98-kilometre trek honoured the resilience of remote communities and highlighted their remarkable strength.
At the time, Georgie and Bruce had no idea that this step would mark the beginning of a much bigger humanitarian journey built on compassion, that would ripple across continents. But that is how purpose often begins: not with a shout, but with a whisper.
Then came a moment that changed everything.
In Perth, Australia, in 2018, a plane’s mechanical failure led to a chance encounter that would change lives: Bruce Campbell met Peter Sewakiryanga. What began as a casual conversation soon grew into something far more meaningful. Peter, a Ugandan pastor and humanitarian, was accompanying a young boy who had survived a brutal ritualistic sacrificial attack to Brisbane for pro bono reconstructive surgery offered by Australian doctors. As they spoke, Peter shared with Bruce the heartbreaking realities faced by children in his community and the urgent need for sustainable support. What began as a chance encounter has grown into a shared mission and a life-changing humanitarian partnership.
That moment also marked the beginning of another life-changing partnership. To this day, Georgie and Bruce sponsor the young Ugandan boy who travelled to Australia for surgery, providing ongoing support for his education, healthcare, nutrition and overall wellbeing while nurturing his growth from afar. Their continued care brings profound hope for the young man he has become, and the special bond they share stands as a powerful reminder that love knows no distance.
No doubt Bruce feels the same because that day, he met an angel too.
After learning more about Peter’s work at Kyampisi Childcare Ministries (KCM), Bruce and Georgie felt compelled to help.
In 2019, Bruce and Georgie, along with two of their daughters, led their first humanitarian mission trip to KCM.
On that trip, Georgie and Bruce aligned their mission with several United Nations Sustainable Development Goals such as poverty, hunger, health, education, clean water and sanitation. This mission defined their future vision: Mission Abundance would help vulnerable communities by supporting and empowering their independence to build abundance both now and in the future.
Since 2019, Mission Abundance has continued to organise and lead mission trips to Uganda. These trips have brought over 150 volunteers, including Georgie and Bruce’s children, to Uganda to do the vital work of creating abundance, sustainability and change in the community that Peter spoke of.
To broaden its humanitarian impact, Mission Abundance partnered with Bridge Christian Ministries (BCM), a Ugandan NGO, in 2023. Together, MAF and BCM advance community initiatives that align with the United Nations Sustainable Development Goals, supporting improvements in nutrition, health care, clean water and sanitation and education.
The MAF team also builds abundance at home in Queensland and New Zealand by partnering with local organisations to support community needs.
Mission Abundance continutes to look toward the future, developing strategic plans to identify and support at-risk communities both at home and abroad.
In 2024, Mission Abundance became a registered Australian not-for-profit organisation.
What began as a small step to help children has grown into a movement bringing hope, resources, opportunity and abundance to entire communities in need.
Mission Abundance believes that sustainable development in vulnerable communities drives meaningful change both now and in the future.
MAF exists to break the cycle of poverty by walking alongside our on-the-ground partners who intimately understand the specific and unique needs of their communities.
Our focus is shaped by key United Nation Sustainable Development Goals, such:
We believe that these are the gifts that keep giving, generation after generation.
We believe that is how change multiplies.
We believe that is how change endures.
We envision a world where all individuals have access to essential resources and education, empowering them to break the cycle of generational poverty.
Our mission is to alleviate poverty and improve the lives of underprivileged communities by supporting aid and development projects that facilitate access to basic education, nutrition, healthcare, sanitation and economic empowerment.
MAF’s logo was inspired by the mandala, a traditional spiritual symbol representing the universe, interconnectedness, unity, community, growth and peace. At its centre is a knot symbolising our connection to one another in an unbroken circle of hope and abundance. The colour blue was chosen to represent peace, while gold signifies abundance. The Mandala, traditionally a circular design, represents the universe and the deep connection between humanity and the cosmos, reminding us that everything begins at the centre.
Change the world, one life at a time. Provide consistent access to nutrition, healthcare, education and more – an impact that creates lasting change for generations.
Every dollar donated goes directly to supporting partner communities through food baskets, care packages, and major initiatives that provide clean water, healthcare, nutrition, sanitation, education and policy advocacy.”